Overview
I worked with Talon Esports to strengthen their brand identity, build a merchandise division, and enhance their social media presence. My focus was on creative direction for social media campaigns, branding, and merchandise, ensuring consistency and engagement across all channels.
Client
Talon Eports
Industry
Gaming
Service
Visual Identity
Creative Strategy
Web3
Partnerships
Duration
1.5 Years
The Challenge
Talon Esports needed to expand their brand by building a merchandise division while increasing their visibility through impactful social media campaigns. The challenge was to create engaging content that resonated with their diverse fan base, while also developing a merchandise team to bring their products to market.
The Solution
I led the creative direction for social media and branding, developing compelling campaigns that boosted Talon Esports’ online presence. In addition, I built a merchandise team to manage product development and logistics, while creating visually engaging assets for social media and marketing. Our strategic campaigns helped build brand awareness and drive engagement across digital platforms.
